01
SYRUP
Coffee runs, clean makeup, a fresh start.
THE ROSELLEVA LIP EDIT
THE ROSELLEVA LIP EDIT
Your Lips.
But More
Beautiful.
DEVIL MELTING LIP
Soft, glossy-looking lips in a swipe. A melting balm feel with buildable color that makes everyday makeup feel effortless.
Melting Balm
Texture
Texture
Buildable
Lip Color
Lip Color
Luminous
Glossy Finish
Glossy Finish
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Devil Melting Lip – Tinted Lip Balm, Buildable Sheer Color, Lightweight Feel & Lip Balm-Level Hydration
Regular price
$38.99
Regular price
$38.99
Sale price
$49.99
Unit price
per
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YOUR NEW EVERYDAY FINISH
The finishing touch,
made effortless.
That fresh, pulled-together look? It starts with your lips.
Take your look from simple to standout with an easy pop of color and a luminous, light-catching finish. From coffee runs to dinner plans, it's the detail that makes every look feel complete.
Select your shade above, then add it to your bag.
01
Polished in momentsAn easy final step for the everyday routine.
02
Fits every kind of planKeep it casual or make it your statement.
03
A finish worth noticingFresh-looking shine that catches the light.
Every look deserves
a signature.
From your simplest morning routine to the plans worth dressing up for, let your lip look set the tone.
Minimal routine.
Maximum intention.
Pair your lip look with fresh skin and your favorite basics for a look that feels thoughtfully put together.
Make the moment
your own.
Style your lip color with soft glam, a statement eye, or whatever makes you feel most like yourself.
Eight shades.
Every side of you.
From off-duty mornings to evenings out, find the lip look that fits the moment.
02
MALT
The everyday favorite that goes with everything.
03
HONEY
Made for weekend brunch and sunlit plans.
04
EVENING
A little romance for after-dark moments.
05
FAVE
For the days you want a second glance.
06
SHERRY
From desk to dinner, make it your own.
07
BOURBON
Your finishing touch for dressed-up nights.
08
SCOTCH
Turn a simple outfit into a whole mood.
THE COLOR MOMENT
A subtle change.
A standout mood.
Your everyday look, with a little more personality. Sometimes one thoughtful detail is all it takes to bring everything together.
Naturally you.
The effortless starting point.
Your look, elevated.
The finishing detail that feels like you.
BEYOND THE MIRROR
Your day is
the occasion.
The best part of getting ready is everything that comes after. Let your lip look complement your plans—not compete for your attention.
Made to be part of your story.
HOW TO WEAR IT
A beautiful finish.
Start with a little, follow your natural lip shape, and create the look that feels like you.
Twist just a little.
Reveal only a small amount to keep each application controlled.
Glide with ease.
Move gently from the center of your lips toward the corners.
Wear it your way.
Keep the look subtle or add another layer for more definition.
ROSELLEVA / THE LIP DIARY
A little color. So many moments.
Everyday color, in everyday moments.
My everyday kind of color.
“This is the sort of shade I reach for when I want to look a little more put together.”
One small finishing touch.
“I put it on with a sweater and barely any other makeup. Just enough color to make my usual routine feel finished.”
Start soft. Make it yours.
“A small amount gave me the kind of soft look I like. I just build it slowly.”
A little color, every day.
“I wanted something for workdays and quick errands. A simple lip look that works with my usual makeup.”
A closer look in daylight.
“I always check how lip colors look in normal daylight. The everyday photos were much more useful to me.”
A little more, if you like.
“I tried a light pass first, then went back over it for a little more color. I prefer having that flexibility.”
Part of the morning routine.
“A simple lipstick by the mirror is usually the last thing I reach for.”
For those five-minute mornings.
“A quick swipe of lip color is the part of getting ready I actually look forward to.”
From morning to evening.
“I started with a light layer in the morning, then added another before dinner.”
A little detail to know.
“It does not twist back down. I only raise a tiny bit now. It makes application easier to control.”
Finding your shade.
“Seeing the colors on different lips helped me narrow it down.”
THE ROSELLEVA GUIDE
Good to know.
Good to know.
Beautiful to wear.
A few thoughtful answers to help you find your shade, perfect your application, and enjoy every swipe.
01 — 06
Your lip ritual,
Your lip ritual,
made simple.
From your first swipe to your final look, discover the little details that make all the difference.
ROSELLEVA
01 What makes Devil Melting Lip different?
Devil Melting Lip brings together the
fresh shine of a lip gloss, the
comfortable feel of a balm, and
buildable lipstick color. Its creamy,
melting texture glides smoothly over
lips for a luminous finish without
a heavy feel.
02 Is the color sheer or highly pigmented?
The color is designed to be buildable.
Apply one light layer for a soft,
naturally tinted look, or add another
layer for richer color and a more
defined glossy finish. You can
customize the intensity to suit
your mood.
03 Will it feel sticky or heavy on my lips?
The formula is designed for a
lightweight, comfortable feel.
It melts smoothly across your lips,
leaving a soft, glossy appearance
without the thick sensation often
associated with traditional
high-shine lip products.
04 How do I choose my perfect shade?
For an effortless everyday look,
explore softer shades like SYRUP,
MALT, or HONEY. For a more expressive
lip, discover deeper tones such as
EVENING, FAVE, BOURBON, or SCOTCH.
Check the shade gallery to see how
each color looks on lips. Actual
results may vary with natural lip
color and lighting.
05 How should I apply the melting lipstick?
Twist up only a small amount of
product, then glide gently from
the center of your lips outward.
Start with a light layer and build
gradually if desired. Important:
once extended, the lipstick cannot
be twisted back down, so dispense
only what you need.
06 Can I wear it every day?
Absolutely. Its versatile,
buildable finish makes it easy
to create a subtle daytime lip
or a more polished evening look.
Wear it alone for a fresh touch
of color or pair it with your
favorite makeup routine.